When: Mon., Jan. 1, 11:45 a.m.
The annual Avila Beach Polar Bear Plunge is a celebration of fitness, nature, camaraderie, and a New Year. Meet on the South side of the Avila Beach Pier for photos and encouragement from fellow plungers. Spectators and photographers can gather on the pier for the best vantage point of the plungers. No alcohol allowed and no diving from the pier. Plunge attire is swimsuit and/or athletic gear. Costumes are always welcomed.